Read This Before You Try Google’s Smart Shopping Campaigns

Generally speaking we’re usually against automation on Google: auto bidding, broad match, ad rotation, optimize highest performing ad, maximize conversions, any and all of Google’s “recommendations”, and don’t even get us started on Adwords Express. But we want to! We want to be able to trust Google to make good campaign decisions, it would honestly make our lives easier. Google … Read More

Messenger & Chatbots: A Match Made in eCommerce Heaven

Let’s talk some more Messenger marketing.  Recently, you’ve probably heard some marketing thought leaders throwing around terms like chatbots, messenger marketing, and talking about how everyone in China buys everything using chat platforms, but what does that all really mean? We’re here to clear up the confusion. We’ve been experimenting with the combination of Facebook Ads and Messenger chatbots for … Read More

Facebook Messenger Campaign Cage Match

Link Clicks VS Messenger Reply, Which Should I Optimize For? If you’re reading this, we’re going to assume two things:   You know what a Facebook Messenger campaign is You want to get the best result for your ad dollars on Facebook Ok, with that out of the way, we don’t need to spend time talking about the magnitude of … Read More

Huge Facebook Announcement: Video Ads are Coming to Messenger

Two Things We Just Love: Messenger and Video Ads Just when you thought you had finally gotten ahead of digital marketing and could take a little mental vacation, BOOM! Facebook hits you with a new ad feature. We’ve made it pretty clear how much we love Messenger and if you’ve been keeping up, you know that it’s soon going to be … Read More

Messenger Marketing: Best Practices For Writing Killer Content That Converts

Thinking About a Bot? So you’ve heard the bot buzz and probably even engaged with them, but you’ve finally come around and decided it’s time for your business to start using a chatbot. If so you’re right on the money. Chatbots ARE the future. Why? Well, it’s simple. As competition increases, companies must become increasingly aggressive in order to maintain … Read More

Gadget Flow Podcast

Gadget Flow Podcast  “On this week’s podcast we sat down with Samir ElKamouny from Fetch & Funnel to talk about facebook advertising and the future of marketing via Messenger & Chatbots.”

Why Your Call to Action Can Make or Break Your Facebook Ad Success

Why-Your-Call-to-Action-Can-Make-or-Break-Your-Facebook-Ad-Success

With any type of marketing, your call to action (CTA) will always be the key to your success. If you are just starting out with Facebook ads, a clear CTA can make the difference between an average campaign and one that hits your marketing goal.   Set Your Goal In order to create a clear call to action, you first … Read More

Video Blogging/Vlogging: From Bootstrapped to Pro

Vlogging-From-Bootstrapped-to-Pro

Video blogging is a fantastic way to build a rabid following of loyal followers. Video blogging allows your audience to really get to know you. Text only allows a certain portion of your personality to flow through. Video blogging, however, allows you to build a direct, one on one human connection with your viewers. So how do you get started? … Read More